The Fly Journal

Designing Fly Patterns That Fool Fish, Not Fishermen
Designing Fly Patterns That Fool Fish, Not Fishermen
Designing flies that fool fish starts with understanding what they’re feeding on. From size and behavior to color, R&D, and on-the-water testing, here’s how each fly moves from idea to... Read more...
Top Fall Redfish Fly Patterns
Top Fall Redfish Fly Patterns
Fall in Tampa Bay means cooler water, clearer flats, and redfish feeding hard. Our Redfish Fly Assortment features six proven patterns built for every fall scenario — from tailing reds... Read more...